HomeBusinessInvestingStacey Abrams, Politician with Startup Bona Fides, Is Running for Georgia Governor

Stacey Abrams, Politician with Startup Bona Fides, Is Running for Georgia Governor

Stacey Abrams once again is seeking to bring her experience as an entrepreneur and advocate for small business to Georgia’s highest public office.

The founder, author, and lawyer announced Wednesday that she is running for governor of the Peach State in 2022 against Brian Kemp, to whom she conceded after a tight race in 2018. After drawing national attention in that campaign, Abrams, a Democrat, appeared on the cover of Inc., her organization Fair Fight helped her party win the Senate and Presidency in 2020, and her company, Now, raised a $9.5 million Series A investment.

Now, which Abrams launched 11 years ago with Lara Hodgson, is a fintech company that helps small businesses grow through accelerated invoice payments. The co-founders developed their idea for the platform after experiencing financial hardships that forced them to shutter their first startup, Nourish, a maker of baby products.

Fellow business owners will want to watch the Georgia governor’s race closely: Abrams, whose company is based in Atlanta, has asserted that her state is a greater fintech hub than Silicon Valley. If she wins the race this time around, that could mean greater support for the fintech industry, as well as for the kinds of small businesses her company is focused on helping.

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Policy-making and entrepreneurship are closely related in Abrams’s mind. “Whether you are trying to pass a bill, win an election, or start a company, clarity is incredibly important,” she told Inc. recently. “Taking the time to write out the steps of how you’re going to get it done and understanding the obstacles and the opportunities are skills I’ve had to foster and hone in both spaces.”


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